“Hyde Heritage Thonglor” is an Ultra Luxury condominium that builds on its success with the launch of a new, luxurious 3-bedroom unit under the name “THE ELITE COLLECTION,” where elite meets perfection. This collection offers unparalleled luxury, catering to the high demand for spacious, elegant, and expensive-looking rooms, surpassing every detail.

Ms. Anchalee Lertsuwannarach, Senior Director of Sales and Marketing at Grand Asset Hotels and Property Public Company Limited (GRAND), revealed that after the launch of the HYDE HERITAGE THONGLOR project, an Ultra Luxury condominium in the heart of Sukhumvit, it received significant attention in Thailand's real estate sector for its prime location, design, communal areas, security systems, and exclusive 5-star services from On-Demand Service by Hyatt Regency and Concierge Service by Compass Hospitality. The project also allows for the transfer of assets that continuously appreciate in value for the next generation, especially for elite customers who appreciate understated luxury and classic elegance in every detail.

This positive response reinforces the success of investing in the development of a Super Luxury condominium, a collaboration between Thailand and Japan by three leading real estate companies: Sumitomo Forestry Co., Ltd., ranked in the top 5 in Japan, Grand Asset Hotels and Property Public Company Limited (GRAND), and Property Perfect Public Company Limited (PF), developed under the name Grand Star Co., Ltd. The project is based on the concept of “Timeless Elegance,” which has received excellent feedback, especially for the penthouses and 3-bedroom units, which are now sold out, yet there remains a continuous demand for large units from both Thai and foreign customers.

Recently, the launch of a new luxurious 3-bedroom unit with a usable area of 136 square meters aims to meet the demand for larger living spaces under the name “THE ELITE COLLECTION.” This collection caters to the new generation of ELITE customers looking for spacious units in the Thonglor area, enhanced with upgraded specifications, particularly a kitchen set and appliances valued at over 3 million baht from ZBOM Thailand, a premium kitchen brand that uses smart manufacturing equipment from abroad and is specifically designed for HYDE Heritage Thonglor. ZBOM has received honorary awards for environmentally certified products recognized in several countries worldwide, including Australia, North America, and Southeast Asia. This upgrade in specifications makes the “THE ELITE COLLECTION” a truly world-class quality unit.

Mr. Plach Painupong, Managing Director of That IS ITH Interior, the design company for this collection, shared the inspiration behind the design that builds on the project's success, focusing on understated luxury for the ELITE group. The design emphasizes simplicity and comfort, using high-quality materials combined with exclusively tailor-made craftsmanship that is unique. However, it adds special elements to reflect the meticulous personality of the room's owner. In simplicity, there must be distinctiveness and depth that is unique and memorable, difficult for others to replicate, much like red wine that is popular and accessible to many, but Burgundy wine like Romanee Conti, which is of the highest quality and most expensive in the world, is owned by only a few. Thus, this room is designed under the concept of “ROMANEE MAISON.”

The design aims to create a clear image of this room from the moment the door opens, enveloped in the scent of red wine surrounded by luxurious materials, including Venice Gray marble walls from Italy and world-renowned furniture known for its comfort and classiness, such as BAXTER. The atmosphere is designed to resemble a 6-Star Exclusive Lounge that flows from the living room to the various bedrooms, emphasizing a luxurious, serious, and masculine tone while adding a playful surprise in the third bedroom, which is a feminine room in a rose tone, a color that softens the intensity of Burgundy wine, lightening and enlivening the space with various fashion design elements, including playful decorations and paintings that exude fun and eclectic mid-century style.

Ms. Anchalee added, “All the details showcased in this new Show Suite of the collection will perfectly reflect the luxurious, profound, and distinctive personality of the THE ELITE COLLECTION room in the prime location of Thonglor-Sukhumvit, which is the most perfect location, right on Sukhumvit Road and only 250 meters from Thonglor BTS station, surrounded by luxury amenities in every aspect that tourists from around the world desire to visit, making this place a “A New Hub of Luxury Residence.” Luxury 5-star hotels such as the InterContinental Bangkok Sukhumvit and leading shopping centers like THE EM DISTRICT, including the future shopping center THE EMSPHERE, set to open in December 2023, are key pieces that enhance the ultimate luxury lifestyle of Sukhumvit residents, further elevating the living experience at HYDE Heritage Thonglor to perfectly meet luxury lifestyle needs.

The HYDE Heritage Thonglor project is one of the best condominiums in Thailand, boasting five key features: “Location, Facility, Concierge Service, Smart Living, and Tenancy Management,” addressing luxury lifestyle needs with exclusive services and reinforcing its success with award-winning recognition as the Winner of Best Luxury High-Rise Living Interior Design 2023 from New York, USA, for the best and most luxurious high-rise interior design of the year 2023. Today, it is ready for you to experience the special quality that remains timeless, regardless of the passage of time. Register now to receive exclusive privileges first at: https://bit.ly/4791H4b or watch the video on YouTube: https://bit.ly/3saLBbw.